The coach's test lab

You know who seems fast.
Now you'll know who is.

The whole squad tested in minutes, from the phone in your pocket. The app measures out the course itself — drop a cone where it says. Every sprint, jump and cut AR-measured with video proof, scored against real age and sex norms, and delivered into the right athlete's app by itself. No stopwatch, no timing gates, no tape measure.

Date not set yet · you get the invitation first, and the recording either way

The problem with guessing

The stopwatch hides the very thing you're looking for

A hand-taken time carries 0.15–0.3 seconds of human reaction. A ten-metre run takes about two seconds — so the error is up to 15 % of the answer. Six weeks of acceleration work might buy a player 0.1 seconds. The watch cannot see it. It reports flat.

So you conclude the wrong thing

The training didn't work, you think, and you change the programme. Not because the player stood still — but because the instrument couldn't tell the difference.

It gets worse at youth level, not better

“Precision is for the academies” is the most common objection — and the opposite of true. Younger athletes improve in smaller, more frequent steps, so the margin of error swallows a larger share of every one of them.

It was never your effort

If your test days have felt pointless — numbers nobody trusted, times you couldn't act on — that was never about you not trying hard enough. It was the tool you had.

Who's behind it

I built the thing I couldn't buy

I was a national-level sprinter, and I'm a certified speed and agility coach. When my sons started playing football I bought a €2,000 laser gate system to measure them properly. Then I started working with their clubs and found the coaches had nothing like it. Test days run with a stopwatch, one player at a time, numbers nobody trusted. And the arithmetic of doing it properly — equipment, setup, people — was completely unrealistic for a youth club. So I built a system that does the same job from one phone, for a whole squad, in minutes.

Jens Ellingsson · founder

I test

because a number I can trust beats a feeling I can't prove.

I measure

because what I don't measure, I can't develop.

I know

because guessing isn't good enough for my players.

Squad testing

One phone. One queue. The whole team.

Set up once

The app measures the course itself — you just put cones where the lines appear. 10 m, 40 m, shuttle or jump: ready in under a minute.

The queue runs itself

Your roster is loaded. The screen shows who's up and who's next — reorder any time. The athlete steps up, the engine measures, and you never touch a stopwatch or a notepad.

Results land by themselves

Every time links automatically to the right athlete — video, score and history straight into their own app. Athletes without the app get a profile they claim later. Zero admin after training.

The 6 tests

Everything worth measuring, measured properly

The full combine from one phone — scored 1–99 against real age and sex norms, drawn as each athlete's radar.

01

Acceleration

10 m — started on first movement, AR-timed.

Measures Pure starting force over the first ten metres — no form, no top speed.

Why it matters Players spend under 8–10 % of match time near their top speed. Nearly every duel is settled inside four seconds — while you are still accelerating.

02

Speed

40 m — the number that opens doors for your athletes.

Measures The whole curve in one run: the start, the handover from force to form, and what is left.

Why it matters The split tells you which athlete you have. Fast out and fading, or slow out with an engine — same 40, opposite training.

03

Top speed

Flying 10 m — top speed in km/h.

Measures The ceiling, with acceleration taken out. A flying start leaves pure top end.

Why it matters It rises from putting more force into the ground in less time, not from faster legs. It sets the roof every other speed quality works under.

04

Agility

5-10-5 — change of direction, measured.

Measures Stopping, turning and re-accelerating — as much braking as sprinting.

Why it matters The eccentric strength to stop is what separates players who CUT from players who have to slow down first.

05

Power

Two-foot countermovement jump, measured by flight time.

Measures Vertical force through both legs, from a standstill.

Why it matters The cleanest read on lower-body explosiveness: it moves first when training works, and drops first when an athlete is tired or growing.

06

Drive

Two-foot jump for distance, from a standstill — the horizontal engine.

Measures Horizontal force — the same direction you accelerate in.

Why it matters Sprinting is horizontal. Drive tracks the first ten metres more closely than the Power does, and needs no equipment.

Speed training, zero planning

The testing tells you what to train.
The app hands you the sessions.

15 minutes, every single team session

A ready-made block at the start of the session that prevents injuries and builds speed in the same minutes — a replacement for the warm-up you already run, not an addition. Exercises, video and cues on your phone, matched to your match week.

Strength at home, twice a week

With a team or club licence every player gets a short strength session at home on the days the team isn't together — bodyweight is enough, bands are an optional progression. Training bands for the whole squad arrive in the post.

Built on how the pros train

Acceleration first, quality over volume, jump work as injury vaccine — the same principles used by the coaches behind the fastest combine times in history.

✓ AR-MEASURED · VIDEO PROOF

Numbers you can stand behind

Every ranked result is measured by the engine and carries a clip. When a parent, a scout or a sporting director asks — you show them, you don't argue. Stopwatch times don't rank. That's the whole point.

Athlete at full sprint under floodlights
Your season, documented

Proof of the work you put in

Coverage matrix

Roster × tests at a glance — see exactly who's been tested and what's missing before the next session.

Progress since baseline

The team's improvement, test by test. Your coaching, in numbers you didn't have to compile.

The test-day post

PR carousel, today's best, most improved — ready-made content for the club's channels the same evening.

Parent reach

PR clips land at home the same night — the club's best recruiting and goodwill channel, on autopilot.

Athletes own their history

Every athlete keeps their results forever — through club changes, season breaks, lapsed licences. You test; they own.

Safe for minors

Private profiles, per-country consent ages, data in the EU, no ads ever. Built for youth sport from day one.

Try the engine

Where do your athletes stand?

Enter a time or a jump from last session — get the percentile against real age and sex norm data. The same engine as in the app.

Norm data: published reference studies by age and sex + NFL Combine (n≈5,800). No email. Nothing stored.
–
That's your starting line. The app measures it properly — with video proof.
Why the number holds

The engine measures. Nobody types.

Everything on this page rests on one thing: that a phone can produce a number you would defend in front of a parent. This is what we do so it can.

No result is ever typed in

There is no field for entering a time. Every ranked number comes out of the camera. So no coach has to defend his own eyes — and no coach can flatter his own player. The result is on the board before anyone has had a chance to have an opinion about it.

One clock — even when it’s two phones

Five of the six tests run on one phone, so start and finish come off the same timeline. Speed over 40 m needs a phone at each end, so they sync first: an NTP-style handshake where only the lowest-latency exchanges count, and the app carries its own uncertainty rather than assuming zero. The gap between the two clocks stays in single-digit milliseconds. A thumb on a stopwatch costs you two hundred.

Bad reps are thrown away, not ranked

A hand down behind the landing, a turn that never reached the line — the engine sees it and drops the attempt. Losing a rep costs less than a leaderboard nobody believes.

Checked against laser gates and a tape measure

Before a version ships we run it in the field alongside the reference we would otherwise trust: laser gates on the runs, a tape measure on the jumps. Where the engine and the reference disagree, the engine is what changes.

And every ranked result carries its clip. If a number ever looks wrong, you don’t argue about it — you watch it.

Club grounds at dusk, floodlights on
For clubs and coaches

Start tonight. Let the team take over.

Three steps, and you choose where you get on.

Coach Personal199 kr/moOne team, your own card, no board approval.
Team licence4,990 kr/seasonUp to 30 players with the programme included — one parents' meeting, not a board meeting.
Club licencefrom 19,900 kr/yrEvery team, unlimited coaches — less than a single external testing day for the whole year.

On the demo we run a real test day in 20 minutes, and cover GDPR, minors and data ownership in the same call.

Stop guessing who's fast.

Watch a real test day run from one phone, live. The date isn't set yet — join the list and you'll get the invitation first.

Join the waitlist — free